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快趣拼模式详解及成熟案例开发

  快趣拼系统开发,快趣拼代理系统开发,快趣拼管理系统开发,快趣拼会员管理系统开发,快趣拼授权系统开发,快趣拼分销模式开发,快趣拼系统源开发,快趣拼公众号开发,更多模式详情咨询钟莹!

  拼团近几年红遍大江南北,期间陆续诞生了不少拼团产品,拼多多也接着拼团玩法的东风顺利上市。拼团火热的一个重要因素就是借助熟人关系链,熟人社交传播快,下单试错成本低,因此发展越来越迅速。

  对于电商而言,微信是流量最充沛的入口。拼团活动的最大优点就是传播速度快、熟人关系订单导致转化率高、拉新效率明显、用户组织可高效管理、群体性效应明显。拼团正是在微信体系中发展壮大,拼团的玩法就是实现微信上凑人数获得优惠的形式,达到吸粉+团购的双重目的。社群拼团的玩法简单粗暴,但销售量惊人,也正是因此,才有了社群拼团的万亿风口概念。

《快趣拼模式详解及成熟案例开发》

  一、快趣拼模式介绍步骤流程

  1、发团:团长可以发起。可以自定义分享多人,建群发团拼购,累积大于1500个积分即可发团(前期会员通过拼购,拼中产品得到积分)。

  发团时须消耗一定量的积分,发团者可享受发团产品利润的15%佣.金。设置参团人数和倒计时,5-50人即可成团。

  2、拼购:会员参与拼购,拼中者得产品,同时送等额积分。未拼中者得,即平均分享拼中商品的40%利.润。

  3、分享奖励:享受直接分享人10%的拼购和发团收益,享受分享团队(无限代)收益的50%

  二、快趣拼模式介绍玩法

  假如产品价格有:100元.500元.1000元团长发起拼团,人数20人至50人或者设置规定时间成团。

  举例:500元产品21人成团。一人,扣除预付款购买优质产品,并获取公司赠送等值500的积分。

  剩余20人,未获得产品,预付款退回,并获得产品价格30%平均分。20150=7.5利润。

  概率:21人成团率121。63次参团,3次机会。未次数607.5=450元。实际花费1050元够买1500元产品,1500个积分,获取体验团长一次。

  体验团长收益,发团金额15%利.润。体验团长每日可发团10010次,5005次。1510+755=525元。赚取3倍利.润4500重新获取积分参团。

《快趣拼模式详解及成熟案例开发》

  三、快趣拼模式细化分销管理,提高分销销量

  1、产品快速分销

  产品分销速度,亦就是产品从企业仓库到消费者手中的周期。传统渠道模式由于成员之间关系复杂,以单纯的利益驱使,目标利益不一致,产品断货、囤积现象经常性发生。而系统的分销模式在渠道成员之间建立战略合作关系使得渠道成员分工、职责明确,大大提高分销效率。

  2、产品全面覆盖

  产品覆盖率与产品分销效率分不开。在系统的分销模式下,针对产品市场覆盖渠道采取双管齐下的手段,一方面通过提高成员的积极性,依靠渠道力量进行;另一方面利用企业分销代表的协销制度、严格量化的市场管理考核制度进行管控。

  3、产品价格稳定

  价格体系的稳定是产品市场持续良性发展的关键性因素之一。传统的分销由于先天的不足,渠道乱价现象较为普遍。系统的分销模式利用企业分销代表对市场一级分销商、二级批发客户的价格进行管控及管理,效果非常明显。

《快趣拼模式详解及成熟案例开发》

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